Exploring Creativity : Evaluative Practices in Innovation, Design, and the Arts
Book Details
Format
Paperback / Softback
ISBN-10
1107447178
ISBN-13
9781107447172
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 30th, 2014
Print length
330 Pages
Weight
448 grams
Dimensions
23.20 x 15.10 x 1.80 cms
Product Classification:
Management & management techniquesOrganizational theory & behaviourIndustry & industrial studies
Ksh 7,150.00
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Explores the creative processes surrounding the conception, design, manufacture, appraisal and use of creative goods, and examines evaluative practices in the creative industries. Moeran and Christensen draw from case studies to reveal a broad range of material, stylistic, aesthetic, organizational, situational and financial factors which guide and restrain the creative process.
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