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Eye-Tracking

By: Kathy (University of Nottingham) Conklin (Author) , Ana (University College London) Pellicer-Sanchez (Author) , Gareth (University of Birmingham) Carrol (Author)

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Ksh 18,500.00

Format: Hardback or Cased Book

ISBN-13: 9781108415354

Publisher: Cambridge University Press

Publication Date: Mar 15th, 2018

Weight: 584 grams

Dimension: 25.50 x 18.10 x 2.10 cms

Category: LINGUISTICS

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The only book that walks language researchers through eye-tracking from start to finish, providing a comprehensive overview of the technology - why it is used and how it can be used in applied contexts. The discussion is grounded in concrete examples to give researchers the knowledge and confidence to use eye-tracking to produce high quality research.

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