Fantasy Sports and the Changing Sports Media Industry : Media, Players, and Society
Book Details
Format
Paperback / Softback
ISBN-10
1498504906
ISBN-13
9781498504904
Publisher
Bloomsbury Publishing Plc
Imprint
Lexington Books
Country of Manufacture
US
Country of Publication
GB
Publication Date
Sep 11th, 2017
Print length
314 Pages
Weight
496 grams
Dimensions
15.50 x 22.80 x 2.20 cms
Product Classification:
Communication studiesMedia studiesSociology: sport & leisureSports & outdoor recreation
Ksh 10,050.00
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This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. The contributors include leading scholars and sports professionals who share historical and emerging perspectives on the importance of fantasy sports to larger issues of sport and society.
This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. Often considered an isolated activity for the hardcore sports fan, fantasy sports play have since been incorporated into sports broadcasting and editorial coverage, sports marketing and promotions, and even into the very sports themselves with athletes and teams using the activities to draw fans further into the sports experience. This edited collection invites leading scholars and sports professionals from several different fields to share historical and emerging perspectives on the importance of fantasy sports as an artifact of theoretical and empirical importance to larger issues of sport and society. \
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