Feeding the Media Beast : An Easy Recipe for Great Publicity
by
Mark Mathis
Book Details
Format
Paperback / Softback
ISBN-10
1557533970
ISBN-13
9781557533975
Publisher
Purdue University Press
Imprint
Purdue University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 31st, 2005
Print length
304 Pages
Weight
495 grams
Dimensions
22.90 x 15.30 x 1.90 cms
Product Classification:
Media studies
Ksh 3,550.00
Publisher Out of Stock
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
Former news anchor and reporter Mark Mathis gives publicity seekers a simple and highly practical formula to follow. Unlike other books, this book explains how to deal with journalists in a systematic way. It establishes 12 rules that cover everything any PR person ever needs to know.
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