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Feminist Media Studies
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Feminist Media Studies

Book Details

Format Paperback / Softback
ISBN-10 0803985541
ISBN-13 9780803985544
Publisher Sage Publications Ltd
Imprint Sage Publications Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date May 5th, 1994
Print length 208 Pages
Weight 300 grams
Dimensions 23.10 x 15.60 x 1.10 cms
Product Classification: Media studiesFeminism & feminist theory
Ksh 9,350.00
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`Van Zoonen offers a provocative vision for the future of the field, and provides us with an important contribution to the literature of mass communication' - Journalism & Mass Communication Quarterly
Feminists have long recognized the significance of the media as a site for the expression of - or challenges to - existing constructions of gender. In this broad-ranging analysis, Liesbet van Zoonen explores the ways in which feminist theory and research contribute to the fuller understanding of the multiple roles of the media in the construction of gender in contemporary societies.

The text initially outlines some major themes in feminist media studies and the ways in which they offer specific models for understanding the media. The author goes on to examine the key questions posed by a gendered approach within communication and cultural studies. Issues explored include: theories of transmission, representation, construction and discourse; the structures of media organization and production; the analysis of media representations through content analysis and semiotics; the contradictions of the gendered image as spectacle; new approaches to understanding the audience and the politics of media reception; and the potential of feminist and interpretive research strategies.


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