Book Details
Format
Hardback or Cased Book
Book Series
Medien in Forschung Und Unterricht. Serie a
ISBN-10
3484340487
ISBN-13
9783484340480
Edition
Reprint 2010 ed.
Publisher
De Gruyter
Imprint
De Gruyter
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 1st, 1999
Print length
347 Pages
Weight
667 grams
Dimensions
23.40 x 15.60 x 2.10 cms
Product Classification:
Writing & editing guidesWriting and editing guides
Ksh 18,000.00
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The study proceeds from the observation that culture and journalism are in a state of flux and that the classical "Arts" or "Review" sections are coming under increasing pressure to be more innovative and indeed to justify their own raison d''être. Drawing on a wealth of material, the author employs qualitative and quantitative empirical methods to determine whether and how the print media are making a strategic response to this challenge. The results are a) extensive data on the thematic, functional and formal structure of ''reporting on the Arts'', and b) strategy profiles for different types and examples of print media.
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