Fundraising Principles for Faculty and Academic Leaders
2021 ed.
Book Details
Format
Hardback or Cased Book
Book Series
Philanthropy and Education
ISBN-10
3030664287
ISBN-13
9783030664282
Edition
2021 ed.
Publisher
Springer Nature Switzerland AG
Imprint
Springer Nature Switzerland AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 21st, 2021
Print length
250 Pages
Weight
498 grams
Dimensions
15.60 x 22.00 x 2.30 cms
Ksh 11,700.00
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The book provides historical and contemporary perspectives on core concepts and data, research revealing donors’ giving motivations, engagement strategies and tactics for academic units, and guidance on management challenges including strategic plans, campaigns, and measuring performance.
**Winner of the 2023 Skystone Partners Research Prize from the Association of Fundraising Professionals (AFP).
This book includes evidence-based insights and recommendations to help academicians excel in raising philanthropic support for their institutions and units. The book provides historical and contemporary perspectives on core concepts and data, research revealing donors'' giving motivations, engagement strategies and tactics for academic units, and guidance on management challenges including strategic plans, campaigns, and measuring performance. The authors include case studies in each section as examples of successful fundraising and volunteer-driven initiatives. The final section, contributed by Dean David D. Perlmutter, reinforces the book''s many practical and theoretical approaches to the fundamental responsibilities academic leaders face in raising philanthropic support. This book is grounded in the growing academic literature on philanthropy and written by scholars who were successful higher education fundraisers.
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