Gender and Entrepreneurship : An Ethnographic Approach
Book Details
Format
Paperback / Softback
ISBN-10
0415486599
ISBN-13
9780415486590
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 7th, 2008
Print length
240 Pages
Weight
440 grams
Product Classification:
EconomicsBusiness mathematics & systemsOrganizational theory & behaviour
Ksh 9,800.00
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This groundbreaking new study considers both gender and entrepreneurship as symbolic forms, looking at their diverse patterns and social representation.
Entrepreneurship can be read as a cultural and economic phenomenon. In recent times, gender has become an increasing influence on entrepreneurship. This groundbreaking new study considers both gender and entrepreneurship as symbolic forms, looking at their diverse patterns and social representation. Presenting an ethnographic study of the gender structuring of entrepreneurship, this work employs three strategies:
A critical survey of gender studies which argues that entrepreneurship is a cultural model of masculinity that obstructs the expression of other models;
''Reflexive'' ethnographic observation conducted in five small firms which describes how business cultures are ''gendered'' and how gender is the product of a social practice;
An analysis of how discursive and narrative practices in business cultures constitute gender and entrepreneurship.
A critical survey of gender studies which argues that entrepreneurship is a cultural model of masculinity that obstructs the expression of other models;
''Reflexive'' ethnographic observation conducted in five small firms which describes how business cultures are ''gendered'' and how gender is the product of a social practice;
An analysis of how discursive and narrative practices in business cultures constitute gender and entrepreneurship.
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