Generative AI for Business and Economics : Theory and Applications
Book Details
Format
Hardback or Cased Book
ISBN-10
3032251893
ISBN-13
9783032251893
Publisher
Springer Nature Switzerland AG
Imprint
Springer Nature Switzerland AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 27th, 2026
Print length
233 Pages
Ksh 36,000.00
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This book explores the growing influence of generative artificial intelligence in reshaping business practices, economic systems, and strategic decision-making.
This book explores the growing influence of generative artificial intelligence in reshaping business practices, economic systems, and strategic decision-making. Centred on the theoretical foundations, computational models, and applied use cases of generative AI, it brings together contemporary research and real-world applications across key domains such as finance, markets, entrepreneurship, supply chains, policy analysis, and sustainability. The chapters address large language models, generative analytics, intelligent automation, predictive modelling, and human–AI collaboration in economic and organizational contexts. By combining rigorous analytical approaches with practical insights, the book offers a timely reference to researchers, practitioners, students, and policymakers.
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