Genre Change in the Contemporary World : Short-term Diachronic Perspectives
New
Book Details
Format
Paperback / Softback
Book Series
Linguistic Insights
ISBN-10
3034312148
ISBN-13
9783034312141
Edition
New
Publisher
Peter Lang AG, Internationaler Verlag der Wissenschaften
Imprint
Peter Lang AG, Internationaler Verlag der Wissensc
Country of Manufacture
CH
Country of Publication
GB
Publication Date
Aug 7th, 2012
Print length
342 Pages
Weight
486 grams
Dimensions
15.30 x 22.60 x 2.30 cms
Ksh 15,400.00
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Focuses on the evolution of genres in specialized communication under the pressure of technological innovations and the profound social changes triggered by globalization in the contemporary world, in a context where rapid changes in communicative practices, patterns and technologies have affected the generic configuration of professional domains.
This volume focuses on the evolution of genres in specialized communication under the pressure of technological innovations and the profound social changes triggered by globalization in the contemporary world, in a context where rapid and extensive changes in communicative practices, patterns and technologies have deeply affected the generic configuration of professional and disciplinary domains.
These developments call for a reconsideration of the repertoires of conventions traditionally identified in each specific genre as well as for a reassessment of the analytical tools used to investigate them, about three decades after the emergence of genre analysis.
These developments call for a reconsideration of the repertoires of conventions traditionally identified in each specific genre as well as for a reassessment of the analytical tools used to investigate them, about three decades after the emergence of genre analysis.
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