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Global Advertising Practice in a Borderless World

By: Australia) Crawford Robert (RMIT (Author) , Australia) Brennan Linda (RMIT University (Author) , Lukas Parker (Author)

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Ksh 9,600.00

Format: Paperback or Softback

ISBN-13: 9780367873158

Publisher: Taylor & Francis Ltd

Publication Date: Dec 12th, 2019

Dimension: 23.40 x 15.60 x 45.30 cms

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Global Advertising Practice in a Borderless World covers a wide range of adaptive advertising practices, from major and emerging markets, in mainstream and digital advertising. It focusses on understanding how the globalisation of advertising works in practice, explored in three sections: globalising adver

Get Global Advertising Practice in a Borderless World by Robert (RMIT, Australia) Crawford at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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