Global Communication : Planning Global PR Campaigns
Book Details
Format
Hardback or Cased Book
ISBN-10
9819675820
ISBN-13
9789819675821
Publisher
Springer Nature Switzerland AG
Imprint
Springer Nature Switzerland AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 6th, 2025
Print length
176 Pages
Ksh 12,600.00
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Developed as a key companion text for the Global Communication Project (GlobCom), an initiative spanning five continents, the book presents the key concepts that underpin effective communication on a global scale and guides the reader through project development, covering cross-cultural communication processes and virtual collaboration dynamics.
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