Global Strategy : Creating and Sustaining Advantage across Borders
Book Details
Format
Hardback or Cased Book
Book Series
Strategic Management Series
ISBN-10
0195167201
ISBN-13
9780195167207
Publisher
Oxford University Press Inc
Imprint
Oxford University Press Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 2nd, 2005
Print length
264 Pages
Weight
530 grams
Dimensions
24.00 x 16.30 x 2.10 cms
Product Classification:
Business strategyInternational business
Ksh 8,950.00
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Deals with the question of how firms can compete in a global environment. This book examines the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and more.
Global Strategy deals with the question of how firms can compete in a global environment. Andrew Inkpen and Kannan Ramaswamy examine the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and ethical issues in international business. By integrating academic research with practical examples and case studies the book informs students and managers of global business about a diverse set of important strategic issues.
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