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Graduate to a Great Career
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Graduate to a Great Career : How Smart Students, New Graduates and Young Professionals can Launch BRAND YOU

Book Details

Format Paperback / Softback
ISBN-10 1857886402
ISBN-13 9781857886405
Publisher John Murray Press
Imprint Nicholas Brealey Publishing
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 14th, 2016
Print length 256 Pages
Weight 334 grams
Dimensions 15.40 x 22.80 x 2.10 cms
Ksh 2,350.00
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Learn how to launch a great career using secrets from top brands.

This is the most important moment in your career. Branding guru Catherine Kaputa will show you how to get it right.

In today''s job market, competition is fierce. After college many graduates fall back to earth with a bump and struggle to launch a career in their chosen field. But what if you changed the way you thought about applications? What if, instead of getting bogged down in the search process, you approached your resume like a marketer launching an exciting new brand?

Marketing guru and brand strategist Catherine Kaputa is an expert in personal branding and knows exactly how to make an application sizzle. Drawing on her years of experience, insightful case-studies of recent graduates, and fascinating insider details from companies like Nike, Volvo, and Google, Kaputa will help you to navigate the career landscape as she shares her strategy for standing out from other applicants, in even the most competitive industries.

Graduate to a Great Career
will give you the tools you need to survive and show you how to thrive by creating ''Brand You''.


Get Graduate to a Great Career by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by John Murray Press and it has pages.

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