Greening the Corporation : Management Strategy and the Environmental Challenge
Book Details
Format
Paperback / Softback
ISBN-10
1853837725
ISBN-13
9781853837722
Publisher
Taylor & Francis Ltd
Imprint
Earthscan Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 1st, 2001
Print length
216 Pages
Weight
348 grams
Dimensions
15.70 x 23.20 x 1.90 cms
Product Classification:
Business strategyManagement & management techniques
Ksh 4,500.00
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Corporate responses to environmental challenges are often held directly or indirectly responsible for significant worldwide environmental destruction. This title analyses the approaches of four major international companies: ARCO Chemical; Ben Shell; and, The Body Shop.
Corporate responses to environmental challenges are often held directly or indirectly responsible for significant worldwide environmental destruction. Corporations are beginning to respond to environmental and social concerns and are taking these into account. This process, known as the greening of the corporation is fraught with contradictions since the foremost aim of corporations is to earn profits. Robbins analyses the approaches of four major international companies: ARCO Chemical; Ben & Jerry''s; Shell; and The Body Shop.
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