Happiness and Well-Being in Customer Experience : Transformative Research in the Time of AI
Book Details
Format
Hardback or Cased Book
Book Series
Routledge Studies in Marketing
ISBN-10
1041097239
ISBN-13
9781041097235
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 18th, 2026
Print length
148 Pages
Weight
450 grams
Product Classification:
Research methods / methodologyResearch methods: generalMarket research
Ksh 30,950.00
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Happiness and Well-Being in Customer Experience: Transformative Research Techniques in the Time of AI introduces a comprehensive framework for studying, designing, and assessing customer experiences that foster happiness and well-being.
Happiness and Well-Being in Customer Experience: Transformative Research Techniques in the Time of AI introduces a comprehensive framework for studying, designing, and assessing customer experiences that foster happiness and well-being.
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