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Happiness Management and Social Marketing: A wave of sustainability and creativity
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Happiness Management and Social Marketing: A wave of sustainability and creativity

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Book Details

Format Paperback / Softback
ISBN-10 3034339747
ISBN-13 9783034339742
Edition New
Publisher Peter Lang AG, Internationaler Verlag der Wissenschaften
Imprint Peter Lang AG, Internationaler Verlag der Wissensc
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 29th, 2021
Print length 252 Pages
Weight 338 grams
Dimensions 14.70 x 21.00 x 1.90 cms
Ksh 10,200.00
Manufactured on Demand 0 in stock

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In these moments of health crisis, happiness management and social marketing are not teaching that it is possible to build a more committed, innovative and productive society. To achieve this end, countries and organizations must undertake a wave of human resource policies and actions that stimulate individuals’ happiness and creativity.

In these moments of health crisis, happiness management and social marketing are not teaching that it is possible to build a more committed, innovative and productive society. To achieve this end, countries and organizations must undertake a wave of human resource policies and actions that stimulate individuals’ happiness and creativity. In this way, a new economy can emerge that holistically promotes social welfare, equality, and talent.


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