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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)

By: Clayton M. Christensen (Author) , Theordore Levitt (Author) , Philip Kotler (Author)

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Ksh 7,900.00

Format: Hardback or Cased Book

ISBN-13: 9781633694576

Publisher: Harvard Business Review Press

Publication Date: Apr 2nd, 2013

Dimension: 20.90 x 13.90 x 24.00 cms

Category: Sales & marketing management

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Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.

Get HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) by Clayton M. Christensen at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Harvard Business Review Press and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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