Health Program Planning and Evaluation : A Practical, Systematic Approach for Community Health

Health Program Planning and Evaluation: A Practical, Systematic Approach for Community Health, Sixth Edition offers a clear, applied guide to designing, implementing, and evaluating effective community and public health programs. Written in accessible language and grounded in practice, the text prepares students to plan evidence-informed health promotional initiatives, critically interpret evaluation findings, and work effectively with evaluation consultants. The Sixth Edition uniquely integrates program theory as a unifying framework throughout the planning and evaluation cycle, reinforcing the iterative nature of public health practice. It also strengthens its focus on effect theory, highlighting how interventions lead to outcomes. Each chapter concludes with a synthesis organized by the Public Health Pyramid, emphasizing the social-ecological and multi-level foundations of health promotion and population health improvement. What’s New in the Sixth Edition:- Each chapter now opens with key concepts to orient students, while new tables and figures throughout clarify commonly confused terminology- Expanded coverage of implementation science and its growing relevance to program planning and evaluation- A new EQUITY framework (Examine, Question, Uplift, Interrogate, Tailor, Yield) for identifying and addressing gaps in access to health- Expanded content on community health assessments, digital data sources, and authentic community engagement in evaluation- Practical, step-by-step budgeting guidance with a new applied example- Streamlined, more accessible treatment of core evaluation methodology and design content- New discussion of more efficient qualitative analysis methods and software, plus renewed caution on the resource demands and equity risks of "big data"Introducing Claire AI™ — Students' AI-Powered MentorNew to this edition is an AI-powered study tool that provides students with around-the-clock academic support and personalized guidance. Built on Jones & Bartlett Learning–authored content, Claire AI helps students clarify concepts, reinforce understanding, and engage more confidently as they read, providing consistent, course-aligned support throughout the learning experience. Appropriate Courses:- Health Program Planning and Evaluation- Program Development and Evaluation in Health Care- Interventions in Community Health- Program Planning and Design in Community Nutrition- Health Promotion