High Concept : Movies and Marketing in Hollywood
by
Justin Wyatt
Book Details
Format
Paperback / Softback
Book Series
Texas Film and Media Studies Series
ISBN-10
0292790910
ISBN-13
9780292790919
Publisher
University of Texas Press
Imprint
University of Texas Press
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jan 1st, 1995
Print length
249 Pages
Weight
400 grams
Dimensions
23.30 x 36.50 x 1.60 cms
Product Classification:
Film theory & criticism
Ksh 3,400.00
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Steven Spielberg once said, "I like ideas, especially movies ideas, that you can hold in your hand. If a person can tell me the idea in twenty-five words or less, it's going to make a pretty good movie." This study explores the development and dominance of the high concept movie within commercial Hollywood film-making since the late 1970s.
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