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High-Tech Grass Roots
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High-Tech Grass Roots : The Professionalization of Local Elections

Book Details

Format Paperback / Softback
ISBN-10 0742517667
ISBN-13 9780742517660
Publisher Bloomsbury Publishing Plc
Imprint Rowman & Littlefield Publishers
Country of Manufacture GB
Country of Publication GB
Publication Date Dec 24th, 2002
Print length 256 Pages
Weight 231 grams
Dimensions 22.80 x 14.70 x 1.20 cms
Ksh 7,600.00
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This work looks at trends in small-town politics, tracking the infiltration of sophisticated communications technology, the use of political consultants, and the increase in fundraising and campaign expenditures.
Election campaigns in small and mid-sized electoral districts have been run from the grass roots from the beginning of the republic. Yard signs, door-to-door canvassing, and soap-box oratory have characterized state and local elections for years, and many predict their persistence into the 21st century. This book looks at new trends in small-town politics, tracking the infiltration of sophisticated communications technology, the use of political consultants, and the increase in fundraising and campaign expenditures. Original surveys, interviews, and in-depth case studies lead the author to conclude that the new tactics are with us to stay, but that their potentially negative effects—rising campaign budgets and diminished citizen participation—may be mitigated by creative approaches to reform.

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