How Creating Customer Value Makes You a Great Executive
Book Details
Format
Paperback / Softback
ISBN-10
1631579886
ISBN-13
9781631579882
Publisher
Business Expert Press
Imprint
Business Expert Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 30th, 2017
Print length
156 Pages
Weight
218 grams
Dimensions
22.80 x 15.20 x 0.80 cms
Product Classification:
Service industries
Ksh 3,300.00
Werezi Extended Catalogue
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Companies fail to create value as well as they could because tools of customer value are not known. The author corrects this in simple steps by defining customer value, how it builds loyalty, market share, and profitability; and how customer value can be measured and created.
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