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How Strong Is Your Firm's Competitive Advantage
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How Strong Is Your Firm's Competitive Advantage

Second Edition

Book Details

Format Paperback / Softback
ISBN-10 1631573675
ISBN-13 9781631573675
Edition Second Edition
Publisher Business Expert Press
Imprint Business Expert Press
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 30th, 2015
Print length 148 Pages
Weight 222 grams
Dimensions 22.80 x 15.20 x 0.80 cms
Product Classification: Economics
Ksh 3,300.00
Werezi Extended Catalogue 0 in stock

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Whether you’re an economics student or a manager with absolutely no background in economics, this book will help you make better decisions and learn more about the Five Forces Model, (first published in 1979 by Harvard economist Michael Porter) which identifies the characteristics that can help insulate a firm from competitive forces.

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