How to Measure Digital Marketing : Metrics for Assessing Impact and Designing Success
by
L. Flores
Book Details
Format
Hardback or Cased Book
ISBN-10
1137340681
ISBN-13
9781137340689
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 16th, 2013
Print length
255 Pages
Weight
470 grams
Dimensions
14.40 x 21.70 x 2.20 cms
Product Classification:
E-commerce: business aspectsSales & marketingSales and marketing
Ksh 9,900.00
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0 in stock
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Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world.
Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world.
Get How to Measure Digital Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
