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How to Win Friends and Influence People in the Digital Age
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How to Win Friends and Influence People in the Digital Age

Book Details

Format Paperback / Softback
ISBN-10 0857207288
ISBN-13 9780857207289
Publisher Simon & Schuster Ltd
Imprint Simon & Schuster Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 5th, 2012
Print length 272 Pages
Weight 344 grams
Dimensions 23.40 x 15.50 x 2.00 cms
Ksh 2,350.00
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A newly imagined rendering of the multimillion-copy-selling icon of motivational books, for the digital age.
Since its initial publication, How to Win Friends and Influence People has sold a total of 15 million copies. The book continues to sell briskly today, but Carnegie never anticipated the ways in which the digital age would provide new tools and challenges for winning friends and influencing people. The advent of social networking sites, the dominance of email, and the ways in which the Internet has supplanted face-to-face interactions have made Carnegie''s precepts all the more immediate and vital. Brent Cole, working in tandem with Dale Carnegie & Associates, Inc., has reimagined the original book for the digital age, updating and reframing Carnegie''s insights about communication, self expression, and leadership.

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