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Inclusive Place Branding

By: Mihalis Karavatzis (Author) , Massimo Giovanardi (Author) , Maria Lichrou (Author)

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Ksh 9,600.00

Format: Paperback or Softback

ISBN-13: 9780367877316

Publisher: Taylor & Francis Ltd

Publication Date: Dec 12th, 2019

Dimension: 23.40 x 15.60 x 45.30 cms

Category: Urban communities

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Place branding is often a response to inter-place competition, developed in a vacuum, ignoring the needs of local communities and applying quick-fix solutions regardless of geographical and socio-political contexts. The need for more responsible and socially sensitive approaches catering for a wide range of stakeholders, can no longer be ignored

Get Inclusive Place Branding by Mihalis Karavatzis at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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