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Influencer Marketing

By: UK) Yesiloglu Sevil (Bournemouth University (Author) , UK) Costello Joyce (Bournemouth University (Author)

2 in stock

Ksh 7,200.00

Format: Paperback or Softback

ISBN-13: 9780367338688

Publisher: Taylor & Francis Ltd

Publication Date: Nov 30th, 2020

Weight: 570 grams

Dimension: 17.40 x 24.40 x 2.20 cms

Category: ECONOMICS

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This is one of the first textbooks to explore the phenomenon of Influencer Marketing and how it fits within marketing communications to build brands and their communities. Influencers offer brands the ability to deliver the "right" communication and marketing messages to a specific target audience.

Get Influencer Marketing by Sevil (Bournemouth University, UK) Yesiloglu at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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