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Information Technology

By: William V. (Columbia University) Rapp (Author)

Manufacture on Demand

Ksh 12,650.00

Format: Hardback or Cased Book

ISBN-13: 9780195148138

Publisher: Oxford University Press Inc

Publication Date: Aug 15th, 2002

Weight: 630 grams

Dimension: 16.40 x 24.20 x 2.90 cms

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Focuses on the strategic principles fundamental to using information technology to gain market control. This book provides case examples of how to use IT. It is designed to help managers struggling with how to harness the information revolution. It describes how non-information technology companies are employing strategic principles and using it.

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