Innovation in Service Industries : An Investigation of the Internal and External Organizational Contexts from the Laboratory of Real Estate
2019 ed.
Book Details
Format
Paperback / Softback
Book Series
Essays in Real Estate Research
ISBN-10
3658271787
ISBN-13
9783658271787
Edition
2019 ed.
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint
Springer Gabler
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 23rd, 2019
Print length
152 Pages
Product Classification:
Property & real estateBusiness strategyBusiness innovation
Ksh 13,500.00
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Susanne Hügel studies innovation in service industries from the industrial organization and behavioral theory perspectives, therefore chooses the real estate industry as object of study.
Susanne Hügel studies innovation in service industries from the industrial organization and behavioral theory perspectives, therefore chooses the real estate industry as object of study. The author examines the existing research on firm innovativeness, proposes a more advanced concept, and empirically validates a new measure in a service industry context. Thereby, the innovation status quo of the real estate industry is studied. In addition, the book addresses the impact of slack resources on the organizational members'' innovative work behavior. Overall, important insights about the service industries'' innovation pattern and organizational behavior are revealed. The book acknowledges the increasing role of innovation due to the altering business environment in the 21st century, such as shifts from goods to services, or the globalization of markets.
About the Author:
Susanne Hügel is an expert in the field of innovation, business model development, and digital transformation in the real estate industry. She wrote her dissertation at the Real Estate Management Institute (REMI) of EBS Business School.
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