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Innovation Strategy for Enterprises in Emerging Economies
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Innovation Strategy for Enterprises in Emerging Economies : Case Studies for the Digital Age

Book Details

Format Hardback or Cased Book
ISBN-10 1785604813
ISBN-13 9781785604812
Publisher Emerald Publishing Limited
Imprint Emerald Group Publishing Limited
Country of Manufacture GB
Country of Publication GB
Publication Date Nov 20th, 2015
Print length 152 Pages
Weight 368 grams
Dimensions 16.00 x 23.60 x 1.40 cms
Product Classification: Business strategyBusiness innovation
Ksh 10,800.00
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Particularly in developing economies, there is a need for business alignment with innovation strategy and execution of strategies. The authors demonstrate through real-world examples and case studies how a firm can use innovation at all levels (strategic, functional and operational) to provide benefits to the entire value chain.

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