Innovation Strategy for Enterprises in Emerging Economies : Case Studies for the Digital Age
Book Details
Format
Hardback or Cased Book
ISBN-10
1785604813
ISBN-13
9781785604812
Publisher
Emerald Publishing Limited
Imprint
Emerald Group Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 20th, 2015
Print length
152 Pages
Weight
368 grams
Dimensions
16.00 x 23.60 x 1.40 cms
Product Classification:
Business strategyBusiness innovation
Ksh 10,800.00
Manufactured on Demand
Delivery in 29 days
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Particularly in developing economies, there is a need for business alignment with innovation strategy and execution of strategies. The authors demonstrate through real-world examples and case studies how a firm can use innovation at all levels (strategic, functional and operational) to provide benefits to the entire value chain.
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