Innovations in International Business
Book Details
Format
Hardback or Cased Book
ISBN-10
0230289665
ISBN-13
9780230289666
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 19th, 2012
Print length
396 Pages
Weight
618 grams
Dimensions
22.30 x 13.90 x 2.80 cms
Product Classification:
International business
Ksh 16,200.00
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A leading international business theorist and writer for more than 30 years Peter Buckley focuses in this volume on the development and modelling of the multinational enterprise (MNE) and its role in knowledge creation and dissemination as well as cultural distance in international business, particularly with respect to Asian business.
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