Inside Prime Time
by
Todd Gitlin
Book Details
Format
Paperback / Softback
Book Series
Communication and Society
ISBN-10
0415085004
ISBN-13
9780415085007
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 15th, 1994
Print length
384 Pages
Weight
453 grams
Product Classification:
Media studiesAnthropology
Ksh 8,300.00
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A classic study of the workings of the Hollywood television industry. The reader is taken behind the scenes to see how shows get their air time and how they are shaped by the political and cultural climate of the time.
Prime time: those precious few hours every night when the three major television networks garner millions of dollars while tens of millions of Americans tune in. Inside Prime Time is a classic study of the workings of the Hollywood television industry, newly available with an updated introduction. Inside Prime Time takes us behind the scenes to reveal how prime-time shows get on the air, stay on the air, and are shaped by the political and cultural climate of their times. It provides an ethnography of the world of American commercial television, an analysis of that world''s unwritten rules, and the most extensive study of the industry ever made.
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