Inside the Nudge Unit : How small changes can make a big difference
Book Details
Format
Paperback / Softback
ISBN-10
0753556553
ISBN-13
9780753556559
Publisher
Ebury Publishing
Imprint
W H Allen
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 2nd, 2016
Print length
432 Pages
Weight
304 grams
Dimensions
12.80 x 19.60 x 2.50 cms
Product Classification:
Social theoryPopular psychology
Ksh 2,700.00
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Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This book presents the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour.
With a foreword by Richard Thaler, winner of the Nobel Prize in Economics!
New Updated Edition, 2019.
Dr David Halpern, behavioural scientist and head of the government''s Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.
New Updated Edition, 2019.
Dr David Halpern, behavioural scientist and head of the government''s Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.
Get Inside the Nudge Unit by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Ebury Publishing and it has pages.
