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International Business
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International Business : Emerging Issues and Emerging Markets

Book Details

Format Hardback or Cased Book
ISBN-10 0333771001
ISBN-13 9780333771006
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 31st, 2000
Print length 322 Pages
Weight 550 grams
Dimensions 14.80 x 22.30 x 1.90 cms
Product Classification: International business
Ksh 23,400.00
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This sixth volume in the Academy of International Buiness Series presents leading-edge research on contemporary themes in international business.
This sixth volume in the Academy of International Buiness Series presents leading-edge research on contemporary themes in international business. Part one explores several of the major issues that currently face multinational enterprises: government policy, the Asia crisis, knowledge and technology management, corporate-subsidiary relations, strategies for small firms and the impact of the technological revolution. Part Two of the volume examines the impact of foreign direct investment, FDI. Written by a range of international contributors, a key focus of these papers is the particular issues relating to foreign investment in the emerging markets of Central and Eastern Europe and South-East Asia.

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