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International Business

By: USA) Buckley Georgia Augusta Peter (Medical College of Georgia (Author)

Manufacture on Demand

Ksh 11,300.00

Format: Paperback or Softback

ISBN-13: 9781138708563

Publisher: Taylor & Francis Ltd

Publication Date: Jan 23rd, 2019

Dimension: 25.40 x 17.80 x 76.00 cms

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This book was published in 2003. Over the years the challenges of international business in organisation and culture have been one of the most intriguing issues facing managers. Attempts at organisational innovation have tried to strike a balance between local markets' responsiveness and global efficiency.

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