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International Business Geography
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International Business Geography : Case Studies of Corporate Firms

Book Details

Format Hardback or Cased Book
ISBN-10 0415429196
ISBN-13 9780415429191
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Oct 4th, 2007
Print length 302 Pages
Weight 580 grams
Ksh 28,800.00
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Of interest to a range of disciplines within business and management, economics and geography, this book, written by eminent scholars, explores changes in the international economic environment, their impacts on the strategy of firms and the spatial consequences of these changes in strategy.

Written by eminent scholars who are well known within their fields across Europe, this book explores changes in the international economic environment, their impacts on the strategy of firms and the spatial consequences of these changes in strategy.

The economic environment in which major companies operate is subject to rapid and important changes. Such changes have their impact on the strategy of major and even smaller companies and changes in these firm''s strategies often have important implications for the location choice of their activities, be it production, outsourcing, R&D or administrative activities.

Addressing these issues in a clear yet rigorous manner, this book is an excellent resource for students and researchers working and studying in the areas of international business, corporations, business strategy, economic geography and business geography.


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