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International Business Scholarship

By: Jean J. Boddewyn (Author)

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Format: Hardback or Cased Book

ISBN-13: 9780762314706

Publisher: Emerald Publishing Limited

Publication Date: Jun 20th, 2008

Weight: 779 grams

Dimension: 23.40 x 15.60 x 2.30 cms

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The AIB Fellows Group includes top researchers, educators, and administrators in the IB field. This book covers the growth of several functional areas (marketing, advertising, and finance). It reviews problems of methodological rigor in IB research. It also traces the history and evolution of IB studies.

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