International Communication : Continuity and Change

This bestselling text is a unique introduction to the complex political, economic and technological context in which multinational media and culture operates. With new case studies and pedagogical features, the book is compulsory reading for all media and communication studies students.

The second edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication since the turn of the new millennium. Building on the success of the first edition, the second maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter contains engaging case studies which exemplify the main concepts and arguments. ' The best introduction and overview of the subject in print. Thussu works across all the important social, economic and political issues connected to the topic, making thoughtful and persuasive arguments. The book is well organized and highly readable.' - Professor Robert W. McChesney, University of Illinois, USA