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International Entrepreneurship
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International Entrepreneurship : Starting, Developing, and Managing a Global Venture

3 Revised edition

Book Details

Format Paperback / Softback
ISBN-10 1483344398
ISBN-13 9781483344393
Edition 3 Revised edition
Publisher SAGE Publications Inc
Imprint SAGE Publications Inc
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 3rd, 2015
Print length 440 Pages
Weight 806 grams
Dimensions 19.00 x 23.30 x 1.50 cms
Product Classification: EntrepreneurshipMultinationals
Ksh 23,950.00
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Inspiring and practical, get the entrepreneurial tools you need to successfully conduct business in a global and competitive world.
Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship: Starting, Developing, and Managing a Global Venture gives entrepreneurs the tools they need to successfully launch international ventures in today’s hypercompetitive world. Bestselling author Dr. Robert D. Hisrich helps students and entrepreneurs develop global business plans, select international opportunities, and determine the best entry strategy. The text also covers practical considerations such as legal concerns, the global monetary systems, global marketing, and global human resource management for entrepreneurs. The Third Edition provides increased attention to culture and reflects recent changes in our increasingly globalized world. Readers will also be exposed to new cases featuring international activities of entrepreneurs and ventures throughout the world.     

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