International Marketing : Strategy and Theory
Book Details
Format
Hardback or Cased Book
ISBN-10
103258369X
ISBN-13
9781032583693
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 4th, 2025
Print length
512 Pages
Weight
1,160 grams
Ksh 56,700.00
Werezi Extended Catalogue
0 in stock
Delivery Location
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Quality
Fast
This comprehensive text provides students with a solid foundation in International Marketing theory, research, and practice. Fully updated throughout, the book covers all the latest topics, including e-commerce, corporate sustainability, corporate social responsibility, cryptocurrency, and the broader political and economic context.
This comprehensive text provides students with a solid foundation in International Marketing theory, research, and practice. Fully updated throughout, the book covers all the latest topics, including e-commerce, corporate sustainability, corporate social responsibility, cryptocurrency, and the broader political and economic context.
Get International Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
