Internet Data Collection
Book Details
Format
Paperback / Softback
Book Series
Quantitative Applications in the Social Sciences
ISBN-10
0761927107
ISBN-13
9780761927105
Publisher
SAGE Publications Inc
Imprint
SAGE Publications Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 24th, 2004
Print length
104 Pages
Weight
110 grams
Product Classification:
Social research & statisticsInternet guides & online services
Ksh 7,400.00
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The Internet has emerged as a popular medium for collecting data because of its ability to access millions of users, facilitate an array of research designs, and efficiently deliver and compile questionnaires.
Designed for researchers and students alike, the volume describes how to perform each stage of the data collection process on the Internet, including sampling, instrument design, and administration. Through the use of non-technical prose and illustrations, it details the options available, describes potential dangers in choosing them, and provides guidelines for sidestepping them. In doing so, though, it does not simply reiterate the practices of traditional communication modes, but approaches the Internet as a unique medium that necessitates its own conventions.
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