Book Details
Format
Paperback / Softback
ISBN-10
080787812X
ISBN-13
9780807878125
Edition
New
Publisher
The University of North Carolina Press
Imprint
The University of North Carolina Press
Country of Manufacture
US
Country of Publication
GB
Publication Date
Sep 22nd, 2011
Print length
64 Pages
Weight
113 grams
Dimensions
22.00 x 14.90 x 0.70 cms
Product Classification:
Encyclopaedias & reference worksEncyclopaedias and reference works
Ksh 5,200.00
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A concise and practical manual of instruction for the guidance and training of interviewers gathering data for all types of surveys. It clearly presents specific principles and techniques for interviewing, area probability sampling, and recognising forms of interviewer bias. A useful glossary of terms is provided.
This is a concise and practical manual of instruction for the guidance and training of interviewers gathering data for all types of surveys. It clearly presents specific principles and techniques for interviewing, area probability sampling, and recognizing forms of interviewer bias. A useful glossary of terms is provided. The book is intended primarily for college and university research groups and for courses dealing with public opinion and marketing research.
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
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