Journalism Reborn : The Transformation of Chinese Media in the Mobile Internet Age
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This book examines the strategies Chinese news media have implemented to address the challenges posed by the mobile internet to Chinese journalistic practices and businesses.
Using a variety of qualitative and quantitative research methods, the book analyzes the transformation of media convergence in China based on the characteristics of the mobile internet. From three key perspectivesmedia organization, content, and usersthe book discusses the difficulties Chinese journalism faces due to technological advances and analyzes the evolving strategies of Chinese media and their implications. In doing so, the book provides a vivid picture of the transformation of Chinese journalism in the mobile internet era and initiates a theoretical dialogue with global journalism studies.
The title will appeal to scholars and students of journalism, news media, and communication, especially those interested in the case of China.
Get Journalism Reborn by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
