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Kids and Media in America
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Kids and Media in America

Book Details

Format Paperback / Softback
ISBN-10 0521527902
ISBN-13 9780521527903
Publisher Cambridge University Press
Imprint Cambridge University Press
Country of Manufacture US
Country of Publication GB
Publication Date Sep 29th, 2003
Print length 406 Pages
Weight 544 grams
Dimensions 22.90 x 15.40 x 2.20 cms
Product Classification: Media studiesSociology & anthropology
Ksh 6,300.00
Manufactured on Demand 0 in stock

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The first national sample study of its kind ever conducted in the US, which provides a comprehensive picture of young people's media behavior ever assembled. This 2003 book provides the first detailed examination of US young people's media use by examining the full array of media available to children and adolescents.
This 2003 book reports the only national, random sample survey of US children and adolescents'' use of all of the various media available to them conducted in at least the past 30 years. In addition to providing the first comprehensive look at how media-saturated our young people''s lives have become, it is the first study to examine young people''s overall media budgets, and the first to attempt to describe distinctly different types of young media users. Extensive background information and chapters devoted to each of the various media, to the overall media budget, and to particular types of media users, enables the authors to describe perhaps the most detailed map of US young people''s media behavior ever assembled.

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