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Language and Intercultural Communication in Tourism

By: Bal Krishna Sharma (Author) , UK) Gao Shuang (University of Liverpool (Author)

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Ksh 31,200.00

Format: Hardback or Cased Book

ISBN-13: 9780367541637

Publisher: Taylor & Francis Ltd

Publication Date: Nov 26th, 2021

Dimension: 22.90 x 15.20 x 45.30 cms

Category: LANGUAGE: REFERENCE & GENERAL

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This collection critically examines tourism as a site of intercultural communication, drawing on the analytical tools afforded by the discipline toward better understanding contemporary tourism discourses and the broader societal structures of power and ideologies in which they are situated.

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