Launching to Leading : How B2B Market Leaders Create Flashmobs, Marshal Parades and Ignite Movements
by
Ken Rutsky
Book Details
Format
Hardback or Cased Book
ISBN-10
1683500369
ISBN-13
9781683500360
Publisher
Morgan James Publishing llc
Imprint
Morgan James Publishing llc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 23rd, 2017
Print length
186 Pages
Product Classification:
Sales & marketingMarket research
Ksh 4,150.00
Re-Printing
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
A proven approach to building market leadership in today’s crowded markets, presented with case studies, entertaining stories and practical tools and advice.
Everyone wants to be a market leader. Market leaders enjoy financial success, create wealth and have recruiting, selling and market power that is almost always disproportionate to their actual product and solution advantages. In fact, many competing executives have been driven crazy by this, lamenting on how their product was better, but the market didn’t seem to care. Launching to Leading explains how and why market leaders succeed in breaking through and leading in today’s crowded markets, and reveals how to apply this to your business to take you from Launching to Leading and beyond.
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