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Leadership in a Time of Crisis
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Leadership in a Time of Crisis : Simple Explanations of Complex Topics

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Book Details

Format Hardback or Cased Book
ISBN-10 3631900724
ISBN-13 9783631900727
Edition New
Publisher Peter Lang AG
Imprint Peter Lang AG
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 13th, 2023
Print length 388 Pages
Weight 646 grams
Ksh 12,400.00
Manufactured on Demand Delivery in 29 days

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The prominent businessman Murat Ülker, who has transformed Yildiz Holding into a global company with more than 70,000 employees operating in an area where more than a four billion consumer population lives across four continents, covers everything from management and leadership to corporate communication and marketing.

In this book, the prominent businessman Murat Ülker, who has transformed Yildiz Holding into a global company with more than 70,000 employees operating in an area where more than a four billion consumer population lives across four continents, covers everything from management and leadership to corporate communication and marketing, from science and technology to nutrition and health.

Murat Ülker not only gives clues to the principles that have enabled him to be successful but also makes many predictions about the future. In these texts written during the pandemic, he also imagines how the future will be shaped while discussing how the pandemic will affect our daily and working lives.


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