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Leveraged Marketing Communications

By: Sukki Yoon (Author) , Yung Kyun Choi (Author) , Charles R. Taylor (Author)

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Ksh 31,200.00

Format: Hardback or Cased Book

ISBN-13: 9780367725464

Publisher: Taylor & Francis Ltd

Publication Date: May 31st, 2021

Dimension: 24.60 x 17.40 x 56.20 cms

Category: Sales & marketing management

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This book examines the association between brands and entities, ideas, and contexts and combines theory and practice to offer new perspectives to help academics, practitioners, and policymakers better understand and apply LMC research.

Get Leveraged Marketing Communications by Sukki Yoon at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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