Living Heritage : Centuries in Business
Book Details
Format
Hardback or Cased Book
ISBN-10
9351941787
ISBN-13
9789351941781
Publisher
Roli Books Pvt Ltd
Imprint
Roli Books Pvt Ltd
Country of Manufacture
IN
Country of Publication
GB
Publication Date
May 5th, 2017
Print length
192 Pages
Weight
2,276 grams
Dimensions
28.30 x 40.70 x 2.90 cms
Product Classification:
Biography: business & industryHistory of specific companies / corporate history
Ksh 18,000.00
Re-Printing
0 in stock
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Secure
Quality
Fast
Using conversations with long-standing companies, the concept of "heritage" from a corporate perspective is examined.
Living Heritage features companies and institutions which have been active for at least two hundred years. The variety of companies presented is broad and their organisational forms are diverse: some are still family-owned while others have different managerial structures. Heritage is an important cultural asset all around the world. Using it as a key to connect to a larger audience in the corporate world and outside it, this book authentically relates the story of each company with the use of photographs, history and personal stories - written by people who are part of the company, who share their own perceptions of what the company stands for and how it has reached where it is today.
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