Loving the World Appropriately : Persuasion and the Transformation of Subjectivity
Book Details
Format
Hardback or Cased Book
ISBN-10
0226822109
ISBN-13
9780226822105
Publisher
The University of Chicago Press
Imprint
University of Chicago Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 8th, 2022
Print length
264 Pages
Weight
486 grams
Dimensions
16.10 x 23.80 x 2.30 cms
Product Classification:
Semantics, discourse analysis, etcSocial & political philosophy
Ksh 6,500.00
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A revolutionary approach to rhetoric that asks why audiences need persuading. What is persuasion? For some, it is the ideal alternative to violence. For others, persuasion is simply a neutral instrumentality—a valued source of soft power. Both positions rest on a fundamental belief: persuasion is a power that resides in a speaker acting on an audience. Loving the World Appropriately asks a different, more fundamental, question: why does an audience need persuasion? In shifting our focus, James Kastely delivers a provocative new history of rhetoric and philosophy, one that describes rhetoric as more than a matter of effective communication and recasts persuasion as a philosophical concern central to notions of human subjectivity. Ultimately, Kastely insists, persuasion enables us to love the world appropriately.
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